4.02.2009

Pizza Mistake

Domino's is out nearly 11,000 free pizzas due to web promotion that was never approved by company executives.

Domino's had prepared an Internet coupon for a "bailout" ad campaign.

The promotion was considered in December but never activated.

On Tuesday, someone discovered the code word "bailout" was good for a free medium pizza. They ordered one for themselves and and posted the information online.

Word spread like wildfire displaying the sheer power of the internet.

It took a couple of hours for the company to realize what had happened but before they knew it they had served up 11,000 free pizzas.





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