Fountain of the Future

It's been called "the fountain of the future" and "the most advanced soda fountain ever".

Coca-Cola is in the process of rolling out a new machine called Freestyle. It's a fountain drink dispenser that resides in fast food restaurants, but it's hard to believe what it does. This high tech gadget actually allows customers to mix their own flavor concoctions from more than 100 Coca-Cola drink brands.

Freestyle not only dispenses unlimited flavor choices, it's also downright cool-looking. Housed in a Ferrari-designed sleek metal shell, Freestyle boasts touchscreen technology and releases "digitally-controlled amounts of concentrate flavor from dozens of plastic cartridges." The machine is also a marketing wizard of sorts. Wireless technology allows it to beam back information to the company about beverage usage patterns.